It started with a kitchen table and a clunky desktop computer. A man with a passion for Africa and a dial-up connection. And if that sounds like the start of a punchline, well… perhaps it is. Because over two decades later, Rhino Africa is still proving that planning a luxury safari doesn’t have to follow the same tired script. You don’t need to tick boxes, download an app, or follow a crowd-sourced checklist through the bush. You need a person. Preferably one who knows which bend in the river the leopards favour at dawn – and why it matters. That’s where we come in.
Where instincts lead, we already know the path, Image Credit: Singita
Expertly Planned. Personally Tested
At Rhino Africa, you’re not getting a plug-and-play safari package. You’re getting a trip crafted by someone who knows the difference between a good lodge and one that actually delivers the goods.
Our Travel Experts are constantly in the field, revisiting destinations and staying updated so that our advice is always relevant, accurate, and ahead of the curve. They have walked the same pathways, sat at the same firepits, and woken up to the same lion rumbles that our guests will. It means when we recommend something, it’s based on first-hand experience.
Rhino Africa's Travel Experts go above and beyond to get it right, Image Credit: Brad Mitchell
Based in Africa. Rooted Here, Too
While many safari operators run their safari business from overseas, Rhino Africa operates out of Cape Town, with a full-time team based right here in the action. That means when things need to change on the fly, we’re in the right time zone, on the right continent, and talking to the right people.
We’re not waking up to yesterday’s emails. We’re already in motion, managing flight changes, rerouting transfers, ensuring your preferred sundowner drink is on ice, and every moment of your journey runs smoothly.
Being local also gives us insider access: up-to-the-minute updates on lodge availability, intel from guides in the field, and long-standing relationships that open the right doors (sometimes quite literally).
Touch down, top up, and safari on, Image Credit: &Beyond
Travel That Pulls Its Weight
Planning a luxury safari with Rhino Africa means you’re also supporting conservation and community upliftment. From our longstanding partnership with Wildlife ACT to grassroots initiatives like Khumbulani Daycare Centre and the Good Work Foundation, every trip booked contributes directly to our Impact Partners.
But it goes beyond donations. We prioritise suppliers who share our commitment to sustainable tourism and put their own boots on the ground when it comes to conservation. Our guests care deeply about where their money goes, and so do we. It’s why every itinerary we design considers the ripple effect, not just the footprint.
Every Rhino Africa safari helps protect what matters
Award-Winning
Yes, we’ve been called the World’s Leading Safari Company more than a few times. We’ve scooped up some impressive trophies and five-star reviews. But the real win is when a guest returns for their third, fourth, or fifth trip and asks to work with the same Travel Expert again. Our service is built around relationships.
That’s what makes the difference when plans shift, weather turns, or you need someone who knows exactly who to call. We’re there – proactive, responsive, and always one step ahead.
Recognition is great, but returning guests say everything, Image Credit: Governors' Camp
Luxury, Without the Pretence
Rhino Africa works with the continent's top safari lodges, private reserves, and conservation-first experiences. But we’re not here to upsell you on gold taps or 24-hour butlers.
Our version of luxury means you get the good stuff: remote locations, exclusivity, excellent guiding, and the kind of quiet that lets you hear the hyenas whooping at night. We vet every lodge personally and only work with suppliers we trust to deliver world-class hospitality and gasp-worthy experiences.
Luxury, the Rhino Africa way – quiet, wild, real, Image Credit: African Bush Camps
So, What Makes Rhino Africa Different?
Well, we’re not a travel agency with a safari department. We are Africa. It’s in our name, our inboxes, and our everyday view outside the window. We don’t just sell safaris; we live here, we plan them here, and we back them up here.
And if you’re still wondering what truly makes Rhino Africa stand apart, remember the man with the passion and the kitchen table. That same determination, that on-the-ground grit mixed with genuine expertise, still fuels everything we do. Safari is personal. So is how we plan it.
Ready for an African adventure that's made just for you? Speak to one of our Travel Experts and let’s start crafting your next great story. Africa’s waiting – and we know exactly where to begin.
